Website in a Month

>> Pre-register now to be notified as soon as we schedule the next class to build your own WordPress website.

Finally, a unique approach to website development that empowers you to take control of your online marketing – our small group* webinar teleclasses & personalized coaching will lead you through the process of building & maintaining a basic website using WordPress… from the WHY to the WHAT to the HOW.

(And don’t worry, if you can’t make the live sessions, you can access the archives for 60 days).

Session 1: Marketing Strategy (60 min.)

  • Why do you need a website?
    BONUS | 30-minute one-on-one laser coaching specific to your business: domain name & design selection and individual strategic planning.
  • Who are your customers and competitors?
  • What does your website need to do?
  • How to: Plan and prepare content • Select a domain name (web address) • Determine calls-to-action that will help turn visitors into customers.

Session 2: Site Logistics (90 min.)

  • How to: Register your domain name (appx. $12/yr.) • Set up your web hosting plan (third-party, appx. $10/mo.) • Create a Google Analytics account (site traffic reporting) • Establish an email address with your domain name • Choose a WordPress “theme” template design.
  • What “functionality” does your website need? Learn about WordPress “plugins.”

Session 3: WordPress Installation & Training (120 min.)

  • How to: Install WordPress on your hosting plan • Find and install plugins for added functionality • Download and install your selected WordPress theme
  • Plus, learn how to: Add pages, enter content, upload photos & documents, and link to other sites.

After 3 sessions, you will have a live website!
We’ll spend the remaining sessions fine-tuning, optimizing, and reviewing metrics…

Session 4: Site Review & Basic SEO (60 min.)

  • What is SEO (Search Engine Optimization)?
    BONUS | 30-minute one-on-one laser coaching specific to your business: Individual site critique and feedback.
  • How to: Optimize site content for SEO • Effectively use your blog or news section to keep the site fresh.
  • Plus, refreshers as needed on WordPress site edits.

Session 5: Measuring Success (60 min.)

  • Who’s visiting your site and where are they coming from? What are they doing on your site?
  • How to: Use Google Analytics and other tools to measure your site’s performance and search engine rankings so you can continue to improve your web presence.

Session 6: Lookback Review (30 min.)

Approximately 1 month after completion, schedule a one-on-one laser coaching session to review your site and answer any remaining questions.

PLUS…

  • Group Call Archive if you miss the live call or for review, 60-day web access.
  • Free e-Workbook – packed with resources and accompanying course materials.

 

Full Program Investment: $497 introductory rate

(a $850+ value)


Pre-registration for WordPress Website Class

(no obligation to attend, this will allow us to notify you of the next scheduled class)

Your Name (required)

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Preferred Time(s):  Morning Afternoon Evening

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*Minimum 2 participants per class time, maximum 5.

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